Counseling

A cohesive IP strategy requires understanding your objectives and needed outcomes, as well as the steps required to accomplish these objectives and outcomes. Creating an effective IP strategy begins with “landscaping.” This process involves identifying existing third-party IP rights, recognizing key players in your technology field, and predicting how their IP portfolios might evolve. By doing so, we uncover “white space” opportunities—areas where your innovation can thrive without direct competition.

With the landscape mapped out, we forecast competitors’ moves based on their past behaviors and likely protection strategies. This insight allows us to fine-tune the IP portfolio, explore licensing deals, collaborative research and development opportunities, and the creation of next-generation products. We also assess “freedom-to-operate” issues to minimize legal risks before your products are introduced. Additionally, we implement dynamic, real-time IP tracking to stay updated within your technology space.

After formulating the IP plan, in conjunction with your management team, we review and test it against your business objectives. Given the ever-evolving nature of the market, this plan is continually assessed, updated, and refined as new goals emerge, opportunities arise, or challenges arise.